The Luhmühlen eventing has a new sponsor

Luhmühlen now has six stars

Eventing
Lara de Liederkerke-Meier and Hooney d'Arville, winner of the CCI5*-L in 2024 Photo: TGL Luhmühlen Lara de Liederkerke-Meier and Hooney d'Arville, winner of the CCI5*-L in 2024 Photo: TGL Luhmühlen
Luhmühlen is the only German five-star eventing event. To make sure it stays that way, the organizers have managed to get another sponsor on board.

In addition to the well-known sponsors of the event – Longines as title sponsor as well as Mesmer and Lotto Niedersachsen – Luhmühlen is now following the traditions of its colleagues in Badminton, Burghley and Kentucky, all of which have already had or have car brands on board as sponsors. In Luhmühlen, it is now STERNPARTNER SE & Co KG. It’s easy to imagine the brand behind it.


“We are firmly rooted in the region and therefore have close ties to the issues that move local people,” says Franco C. Barletta, CEO of STERNPARTNER, “equestrian sport is definitely one of them. We look forward to supporting this traditional tournament as a mobility partner.”


In other words, many cars, trucks and commercial vehicles are in use on and around the tournament grounds during the tournament days.


Competition


Not only the organizers, but also the visitors will benefit from the new partnership. On February 9, STERNPARTNER will launch a competition to win 5×2 grandstand season tickets for the tournament from June 18 to 21, 2026. Information is available on social media.


And if you don’t trust your luck, take a look at Ticketmaster and invest in four days of live top-class sport.


Similar posts

Paula, the all-rounder, de Boer-Schwarz beats Olympic champion
Paula, the all-rounder, de Boer-Schwarz beats Olympic champion Read More
Oliver Townend says goodbye to “his Milton”
Oliver Townend says goodbye to “his Milton” Read More
Almost 145,000 euros for 2026 badminton winner
Almost 145,000 euros for 2026 badminton winner Read More
WP Wehrmann Publishing