The Luhmühlen eventing has a new sponsor
Luhmühlen now has six stars
Lara de Liederkerke-Meier and Hooney d'Arville, winner of the CCI5*-L in 2024 Photo: TGL Luhmühlen In addition to the well-known sponsors of the event – Longines as title sponsor as well as Mesmer and Lotto Niedersachsen – Luhmühlen is now following the traditions of its colleagues in Badminton, Burghley and Kentucky, all of which have already had or have car brands on board as sponsors. In Luhmühlen, it is now STERNPARTNER SE & Co KG. It’s easy to imagine the brand behind it.
“We are firmly rooted in the region and therefore have close ties to the issues that move local people,” says Franco C. Barletta, CEO of STERNPARTNER, “equestrian sport is definitely one of them. We look forward to supporting this traditional tournament as a mobility partner.”
In other words, many cars, trucks and commercial vehicles are in use on and around the tournament grounds during the tournament days.
Competition
Not only the organizers, but also the visitors will benefit from the new partnership. On February 9, STERNPARTNER will launch a competition to win 5×2 grandstand season tickets for the tournament from June 18 to 21, 2026. Information is available on social media.
And if you don’t trust your luck, take a look at Ticketmaster and invest in four days of live top-class sport.