Trakehner Association: New Sales Option for Foals – The “Dealsroom” Online Platform Facilitates Direct Contact Between Breeders and Prospective Buyers
The Trakehner Association is getting into the dealer business; foals are traded in the “Dealsroom”
from Jan Tönjes 
The Trakehner Association offers a platform called “Dealsroom” that facilitates one-on-one online contact between breeders and prospective buyers of foals. Photo: Trakehner Association In mid-October, the foals are weaned. Anyone who hasn’t yet sold their foals needs to find a place to board them as soon as possible—or find a buyer. The Trakehner Association has launched a new initiative called “Dealsroom for Foals.” The concept: Breeders can showcase their foals online with photos and videos, and prospective buyers can learn more and contact the breeder directly. Potential buyers submit a bid that is not visible to others; the breeder can respond with a virtual handshake—deal. Or make a counteroffer via the digital platform.
Find a Foal—Support Available from the Association
The Trakehner Association hopes this will create additional sales opportunities for foals. The promotional text reads: “Are you still looking for the right breeding partner, the foal of your dreams, or a promising stallion prospect? Then take a look at the selection in the 1st Trakehner Dealroom for foals!”
If needed, the Trakehner Association can also provide assistance, including help in finding a suitable place to raise a foal. There are currently nine foals available. The Dealsroom will remain “open” until October 18 for the time being.
Click here to visit the Trakehner Dealsroom
